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Undergraduate Programs - Communication

Develop skills that prepare you to enter multiple industries and are transferable to a wide range of potential careers.

Students majoring in communication actively seek to tell stories that are fair, accurate, interesting, thorough, and human across multiple platforms in a variety of ways.

 

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Advertising

Tell the story of consumer needs and satisfactions. With this degree, you'll learn how to craft ad campaigns that sell and create messaging that can positively affect attitudes and behaviors. You will learn how to create innovative branding and social messages along with parallel concepts such as branding, creative development, layout, and copyright.

About Advertising
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Journalism and New Media

Tell the story of the world around you. Perhaps more than ever, there’s a need for reliable news sources worldwide. Alongside our seasoned faculty, you will learn how to create documentaries and videos, produce interactive media content, and write in captivating ways - all to become an elite and adaptable professional.

About Journalism and New Media
Students in classroom with teacher.

Public Relations

Help companies and organizations communicate their story. We teach both the tools and the skills that help stories find their target audience. Grow your digital communication knowledge with up-to-date and relevant media approaches. Interact with real clients, serve their public relations needs and learn to be an adaptable professional in an ever-changing field.

About Public Relations
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Sports Media

Combine your passion for sports with your desire to communicate. This multi-billion-dollar industry of sports journalism and promotion relies on professionals to combine storytelling and reporting to tell the stories of the game. From representation to game day announcing, the opportunities are endless.

About Sports Media
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Event Planning (Minor)

Forming relationships with clients, working with vendors, managing people, displaying best-practice etiquette and an attention to detail all fall within an event coordinator’s role. Let us teach you how to do all of these tasks with ease. Our holistic curriculum will ensure you have hands-on experience in public relations, marketing and event planning, of course. This way, you’ll be able to tackle all of the logistics and reach a variety of audiences effectively. Even more, Nashville’s rapidly growing tourism and hospitality industry provides you with real-time, leading-edge experiences. This minor gives you a skill to round out your resume regardless of your major.

About Event Planning